LG Display’s latest transparent ‘shelf’ OLED can display or magnify artwork

Nothing cries out for future tech like transparent OLED displays, and LG Display has just unveiled its latest concepts and prototypes for CES 2022, The Verge reported. All concepts are created by LG Display (an independent sister company of LG Electronics) from 55-inch 1080p OLED panels with 40 percent transparency using the 8th-generation manufacturing process.

The most visually striking model is the OLED shelf which is made up of two 55-inch transparent OLED screens mounted one above the other and with a shelf on top. The idea is that you can display artworks on one screen, for example, and a description of the art below. It also has a sheet of opaque material that can roll down like a shadow to make the screen look more like a standard non-transparent OLED. At the same time, with the screens turned off and the opaque material rolled up, you could see objects behind the screen as real paintings.

LG screen

The other displays are designed more for signage and commercial customers. The Shopping Managing Showcase can be placed in front of physical products and add images or effects such as VFX smoke to enhance them. The shop window, meanwhile, can display decal-like images for clothing or other products to make a shop window more attractive. LG Display said versions of the latter are already being used at a fashion store in Seoul and even the Smithsonian in Washington, DC.

LG Display has already shown off a variety of curved screens, including a continuous screen that wraps around an exercise bike and a curved Media Chair concept. The new transparent displays are just concepts and prototypes, but it told The Verge it could help customers develop them into products and the OLED shelf is ready for production.

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